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兰博基尼汽车揭幕“梦想之旅——世人眼中的兰博基尼”

日期:2024 年 5 月 16 日 |圣亚加塔博洛尼亚

 

在圣亚加塔博洛尼亚公司中心举办的现代艺术展览,展出 100 多件作品,庆祝该品牌 60 年来的创新和设计

圣阿加塔·博洛涅塞,2024 年 5 月 16 日– 兰博基尼汽车通过题为“梦想之路——世界眼中的兰博基尼”的展览向梦想敞开大门,将圣阿加塔·博洛涅塞总部改造成一座“多元化的博物馆”。该展览汇集了国际知名艺术家在 2023 年受全球兰博基尼经销商委托创作的艺术作品,以庆祝该公司及其 60 年来的创新和设计。纯兰博基尼风格的现代艺术展览献给所有人,包括员工和参观者,展览于 5 月 18 日(星期六)国际博物馆日之前开幕。

来自世界各地的艺术家的作品在庆祝兰博基尼成立 60 周年的各种当地活动中亮相后,如今又回到了公司办公场所的中心舞台。每件作品,从喷画、布面油画到雕塑和照片,都是独一无二的,旨在体现圣亚加塔·博洛涅斯之家的精神和身份,同时也反映了艺术家原籍国的不同文化。毫不奇怪,这次展览被称为“梦想之旅”,邀请人们去梦想,去旅行新的道路,并通过国际化的视角去远方。

正是出于叙事之旅的理念,这些艺术品被放置在公司场所的不同区域。博物馆外迎接参观者的是一头雄伟的公牛,它是公司的象征,由青铜铸造而成,与真人大小相同。博物馆内的作品范围广泛,从颂扬兰博基尼博物馆展出的汽车标志性特征的作品,到色彩大胆、鲜艳的画布,唤起生产线的动态氛围。

材料和技术的选择也影响了作品的展示地点。例如,复合材料部门展出了由碳纤维制成的作品,而完全用喷枪手绘的引擎盖则放置在喷漆车间的入口处。

尽管二维作品和雕塑各有不同,但它们都汇聚在一起,唤起了品牌的标志性传统和公司的未来愿景,这些愿景总结在“驱动人类超越”宣言中。这一理念体现了兰博基尼超越限制、标准和惯例的使命,成为后代的灵感源泉。

兰博基尼汽车博物馆是“Dreamaway”展览主要作品的展出场地,5 月至 9 月每天上午 9:30 至下午 7:00 开放,10 月至 4 月每天开放至下午 6:00。博物馆和工厂参观路线上的展览将一直向公众开放至 2025 年初。所有特别闭馆信息均可在网站lamborghini.com上查看。

如需信息和预订,请发送电子邮件至visit@lamborghini.com。

Automobili Lamborghini inaugurates “Dreamaway – Lamborghini through the eyes of the world”

DATE: 16 May 2024   |   Sant’Agata Bolognese

 

A modern art exhibition in the heart of the Sant’Agata Bolognese company, with over 100 works to celebrate the brand’s 60 years of innovation and design

Sant’Agata Bolognese, 16 May 2024 – Automobili Lamborghini opens its doors to dreams with an exhibition titled “Dreamaway – Lamborghini through the eyes of the world”, transforming the Sant’Agata Bolognese headquarters into a “diffused museum”. The exhibition brings together artworks created during 2023 by internationally renowned artists, commissioned by Lamborghini dealers worldwide to celebrate the company and its 60 years of innovation and design. The exhibition of modern art in pure Lamborghini style is dedicated to everyone, employees and visitors alike, with the exhibition opening just before International Museum Day on Saturday, May 18.

After their unveilings at various local events held to celebrate Lamborghini’s 60th anniversary, the artists’ creations from all over the world have now returned to take center stage right in the heart of the company’s premises. Each work, ranging from spray paintings and oil on canvas paintings to sculptures and photographs, is unique and designed to embody the spirit and identity of the House of Sant’Agata Bolognese, while also reflecting the different cultures of the artists’ countries of origin. Not surprisingly, the exhibition is called “Dreamaway”, as an invitation to dream, to travel new roads and to be transported far away through a cosmopolitan perspective.

It is precisely with the idea of a narrative journey that the artworks are placed in different areas of the company premises. Welcoming the visitors outside the museum is the imposing bull, symbol of the company, made of cast bronze and life-size. Inside, creations range from works that celebrate the iconic nature of the cars on display in the Lamborghini Museum to canvases with bold, vibrant colors that evoke the dynamic atmosphere of the production lines.

The choice of materials and techniques also influenced where the works would be shown. Works made of carbon fiber, for example, are on display in the composite materials department, while a hood entirely hand-painted with an airbrush is placed at the entrance to the paint shop.

Despite the variety of two-dimensional works and sculptures, they all converge to evoke the brand’s iconic heritage and the company’s futuristic vision, summed up in the manifesto “Driving Humans Beyond”. It’s a philosophy that embodies Lamborghini’s mission to transcend limits, standards and conventions, serving as a source of inspiration for future generations.

The Automobili Lamborghini Museum, the venue for the main works of the “Dreamaway” exhibition, is open daily from 9.30 a.m. to 7.00 p.m. from May to September and until 6 p.m. from October to April. The exhibition, in the museum and along the factory tour route, will remain open to the public until early 2025. All special closures can be viewed on the website lamborghini.com.

For information and reservations, please send an email to visit@lamborghini.com.

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